Designing a website is not as easy as hiring your nephew to put together a few website pages. Internet search engines list websites in their search results that are put together professionally and that follow specific guidelines. An inexperienced website designer will not understand how those guidelines work.
That's why template websites rarely get noticed by the search engines – they have too much extemporaneous pre-built code that confuses the search engines and prevents a site from being returned in search results. A custom website is the only way to go. A custom site allows the business owner to get specific in the keywords they would like to target.
First: In planning your new website, decide what the purpose of your website will be. Will it be to:
Showcase your product or service • Be an online brochure or portfolio
Get prospects into your pipeline • Sell your product or service
Attract internet traffic effortlessly
If your answer is "all of the above," then custom website design is what you need. Custom website development can include an SEO friendly approach along with a STRONG BRAND that will encourage your prospects to take action. Art Guy Creative can help you build the site you need.
SEO web design brings unsolicited visitors to your website
A strong brand encourages visitors to take action
Second: Ask yourself what pages do you need and want on your website. Here is a standard website menu:
Home • Services • Portfolio • Shop • Newsletter Sign Up • Resources
Articles • Events • Blog • Special Report • About • Contact
Third: What type of website should you create?
Template Website (not recommended)
Joomla Website (not recommended)
Custom Website *** recommended
A custom website is pleasing to the eye, is well liked by the search engines, and will allow you to build a brand that encourages visitors to take action and purchase your product or service.
Lastly: For assistance in planning your website, please review my Website Development Checklist and contact me if you would like to get started.
Because you only have four seconds to make an impression on a website visitor, it's critical to design an eye-pleasing website using a talented designer. Think about first impressions – they really count. Colors and brand work together in website design to hold visitors' attention and get them to make a decision. Make your website work for you while you're sleeping!
