This is a brochure design for a financial advisor. I find working with left-brained professionals to be an excellent challenge that always results in interesting projects. Part of the process is to educate them on the creative process and then challenge their pre-determined aesthetic and functional vision.
The NYSE bull was illustrated for the cover as an allusion to the clients ability to bring Wall Street expertise to Main Street. The type design allowed for emphasis on the qualities and characteristics he wished to highlight as well as providing visual uniqueness in an industry often considered staid and conventional. And the infographic served to define and describe his unique process in working with clients. As my client said to me regarding this project: “This is a piece of art.”
High praise indeed.
See more of my custom brochure designs here:
See also this brochure for a wealth management firm here:
Hey mate, awesome designing. I must say that you have great graphic designing skills. Keep it up/
Thank you for your kind words and taking time to view my post. Stop by again sometime.
I love the bull illustration! It’s very artistic. The infographic is very well done also. It certainly helps to “see” exactly how this advisor provides excellent service to his clients. Suzanne
It’s amazing how a complex message can be better understood via imagery. Thank you for your kind words.
Thank you for your article (and please excuse me, English is not my mother tongue), do you write a second part to cover the subject entirety? In all cases, it’s a topical issue that will have to be treated in this way more often. Regards, Roger.
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